Rapid Technological Transformation
With the explosion of the social+mobile Internet coupled with smart devices, 5G broadband, 3-D printing, and advanced robotics, one thing is certain: disruptive change.
Technology is rapidly transforming our consumer world. McKinsey Global Institute estimates that technologies emerging today could have an impact on our economy between $14 trillion and $33 trillion a year by 2025.1 The opportunities for growth investors are tremendous as exciting products and entirely new categories are emerging. There are also growing competitive threats and new risks at play, including emerging paradigm shifts in consumer behavior.
1 Disruptive technologies: Advances that will disrupt life, business, and the global economy, McKinsey Global Institute
These changes are fundamentally changing the relationship between brands and consumers, creating value shifts from producers to consumers and vice versa. While consumers are smarter today with more choices, they are also more engaged. Seizing this engagement is the big opportunity for growth in a peer-to-brand-to-peer networked world.
Technology is not only transforming the relationship with the consumer, it is at the center of operational excellence today. At 24-7, we work with our management teams to ensure that they are always looking ahead and applying technology to engage customers, lower costs and produce better products.
